Creating an Active Black Country - a strategy to unite the Black Country to create active, healthier people and places - read more

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Meet our Team

Ian Carey Chief Executive Officer
Michael Salmon Head of Insight, Health & Wellbeing
Tim Aldred Local Partnership Officer (Education)
Lesley Hill Healthy Placemaking and Active Design Lead
Helen Milanes Tidmarsh Business Operations Manager
Richard Bradford West Midlands Young Persons Volunteer Lead
Mohamed Loonat Community Development Lead - Aquatics
Joanne Dodd Local Partnership Officer (Workforce)
Jennifer Powell Cycling Events Activation Lead
Leah Goode Healthy Schools Co-ordinator
Luke Philpotts School Games Organiser / Dudley Network Co-ordinator
  • Creating an Active Black Country

    A strategy to unite the Black Country to create active, healthier people and places.

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  • Who We Are

    We believe that being active has the power to improve people’s lives, that it is everyone’s right to be active and play sport

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  • Meet our Team

    Do you want to contact the team? Find out who is best for you to talk to here.

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  • Governance

    We’re committed to ensuring that we define and embed robust governance arrangements which enable us to work to the highest standards across our organisation.

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  • Measures of Success

    View our approach to performance management and see how we robustly evidence our impact.

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  • Stakeholder Engagement

    We seek to co-ordinate joint working where it adds most value, to tackle physical inactivity and get more people playing sport.

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INSIGHT HUB

Timely data and learnings in relation to physical activity and sport in the Black Country and the added value we can offer.

Read more about the Insight Hub

ACTIVATION ACADEMY

Resources and training material to support the Black Country sport & physical activity workforce

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